Monday, April 7, 2014

Lorde – The musical phenomenon of 2014

If you’ve switched on the radio at all during the past few months, there’s no doubt that you’ve heard Lorde’s hit single “Royals”, which has some poetic and memorable lyrics which has seen her now being compared to poet Sylvia Plath. From her fascination and love for things of royalty and aristocracy, Ella Marija Lani Yelich-O'Connor thus became Lorde.

At first, she wanted her stage name to be “Lord”, but added the “e” at the end for a more feminine look. Born on the 7th of November in 1996, the New Zealand singer-songwriter is just 17 years old. She was born in Takapuna and raised in Devonport, Auckland and performed in a range of singing and drama classes as a child, and later went on to be signed with Universal Records at the age of 13.

Lorde is being praised for her deep lyrics and insight as well as her genuine demeanour in the music industry. Her musical debut entitled “The Love Club”, was released in November 2012 and her first single, "Royals", debuted at number one on the New Zealand Top 40, and also reached number one on the Billboard Hot 100 in 2013 in the U.S. “Royals” has made Lorde’s musical career already, with her winning the Grammy Award for Song of the Year and Best Pop Solo Performance in 2013.

Lorde’s voice has been described as being “beyond her years”, which is rather accurate. Because apart from her voice, it’s her general behaviour that is so unlike her young contemporaries in the music industry; think Miley Cyrus, Justin Bieber, Selena Gomez, etc. Her age has been a hot topic since Lorde has entered the scene and all we can hope now is that she remains true to the love of music and sincere lyrics that she has shown so far, as most pop stars begin poignant and real but frazzle to become annoying and fake.

Lorde is a breath of fresh air on our airwaves because she’s not the average pop princess. She’s tweeted unedited photos of herself declaring that “flaws are okay” and she’s not ashamed of proclaiming that she’s a feminist. Any female songstress today who has the guts to admit these things definitely deserves a round of applause.

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