Friday, February 27, 2015

Just Green – Bringing the music to #ProjectScouted

No party is a party without music and every #ProjectScouted phase almost always turns into an event of note. #ProjectScouted is proud to present Just Green, the deep house DJ who will be bringing the vibe and setting the atmosphere while the cameras click and memories are made. He will also be playing this coming Saturday, 28 February, at #Hashtag Social Restaurant and Bar as the Project hits off with the launch and Phase One. Brother to Ryan Francis, owner and designer at Shoelaced Clothing – another integral role-player in the Project – Deon, aka Just Green, has a passion for DJ’ing that is clearly evident when he speaks about it.

Lee Folkard Photography: The name “Just Green”; where did that come from and why have you steered away from using the “DJ” prefix?
Just Green: My favourite DJ is Green Jnr. and he has been a big inspiration to me as a DJ. I have a similar style of mixing as him so I just thought that “Just Green” would be a cool name. He’s also a Durban guy.

LFP: Where did your love of music and DJ’ing come from?
Just Green: When I was about 15 or 16 years old, I just fell in love with music. I had a pretty tough childhood and music was what kept me going and started to inspire me. I come from “Wenties” where there’s a lot of gangsterism so music was also what kept me out of trouble.

LFP: Why did you veer towards deep house music?
Just Green: I found that deep house was like an escape for me. I found my happy place when I listened to deep house. I just love it and the way it makes me feel and that’s how I want people to feel when they listen to my music. If it wasn’t for my mentor Linda Jacobs though, I would probably have been an RnB DJ. Haha!

LFP: You play a lot of gigs for free. How come?
Just Green: I love the music and I think it should be accessible to everyone. I don’t like to charge for gigs. I also post a lot of stuff online for people to download for free because I just want them to enjoy the music. That’s what it’s all about.

LFP: What has been your proudest moment as a DJ?
Just Green: I opened a free DJ school in 2011 which ran until 2013. I wanted to reach out to kids, especially in bad areas. We went from using a little tin enclosure to being given a garage to use because it became a safe place for kids to have a good time and learn about music and DJ’ing.

LFP: What has been your most memorable moment as a DJ?
Just Green: I got to go on an international tour in 2013 with some of the best DJ’s in the business like Sahin Meyer and André Lodemann. These guys are my mentors and it was just an awesome experience for me, something I will never forget!

LFP: What makes you different from other DJs?
Just Green: I am completely old school. I still use the old school stuff and I still use vinyl records. I believe that when you DJ, the music should be in its purest form.

LFP: Creativity definitely runs in the family! What was it like growing up with Ryan?
Just Green: I just want everyone to know that Ryan started Shoelaced by cutting up my clothes! Haha! I am so proud of him and what he’s achieved! He was a cool brother growing up, super chilled, and he still is now.

Just Green is one of the humblest guys around and we are so keen for the music he will be bringing to us during the Project. If you needed another reason to join us at one (or all) of the phases, this is it!

Thursday, February 26, 2015

The awesome #ProjectScouted sponsors – Brendon Kader, co-owner of #Hashtag Social Restaurant and Bar and Dental Fix

Durban entrepreneur, Brendon Kader, is not just innovative when it comes to his business ventures, but also generous. #Hashtag Social Restaurant and Bar was one of the main venues used in last year’s Project and will be again this year. Having held the Open Casting here on 21 February, the first phase and the launch of the Project will take place on 28 February here as well. As Brendon put it, combining #Hashtag and #ProjectScouted is really a “no-brainer”. And also to keep up the girls winning smiles, Brendon has also brought his new enterprise Dental Fix into the mix.

1.    Having hosted #ProjectScouted at #Hashtag last year, what made you want to come back this year and bring another of your companies on board as a sponsor?
The founder of #ProjectScouted, Lee Folkard, and I have always had a good relationship when it comes to his crazy ideas surrounding photography and events. #Hashtag is a venue for all things social, put those two together and it’s a no-brainer really. We couldn’t not be a part of the Project again this year!

2.    How did you get involved in the Project last year?
#Hashtag was a venue for one of the first shoots, where we provided the girls and crew with food and drinks as well as a DJ to set the mood on the Saturday morning. At the end of the Project, we also had all the guys back for a prize-giving and party.

3.    What do you think is the best aspect of the Project?
This platform allows for aspiring young ladies to get a taste of the modelling industry working with some of Durban’s most talented photographers.

4.    What was the inspiration behind opening #Hashtag?
Times are changing; people don’t want the same thing anymore. Clubbers are no longer, they have evolved into Socialites, who do things differently. Food, fun and “dance if you want to” are the ways of the world now. So we’ve tried to combine online with offline and give Durban a fresh approach to a night out.

5.    And the inspiration behind Dental Fix?
We saw a gap in the market with regards to dental practice in the city and decided to open our own dental franchise called Dental Fix. Our first practise opens on 1st March 2015 at Shop 47e Almill Centre, 47 Ashley Avenue, Glenashley. We plan on opening 5 additional practices in 2015.

6.    The girls and scouts are going to be ecstatic to hear of the prizes you will be sponsoring at each phase of the Project. Would you like to reveal anything about those prizes?
Dental Fix is giving away a cleaning to each phase winner and their scout. Once the Project is concluded, we will give a teeth whitening procedure to the overall winner and their scout.

7.    What is a typical day like for you? How do you balance everything?
I don’t. It balances me. I guess the only way to explain it, is prioritizing. Do what needs doing now, NOW. There is no other way.

8.    Do you have any surprises coming up for Durban? Any new ventures on the horizon?
All I will say is; watch this space, there is a lot in the pipe line.

You definitely don’t want to miss out on Phase One and the launch of the Project happening at #Hashtag on 28 February starting at 14:00 with Just Green on the decks providing the music!

Wednesday, February 25, 2015

Capturing the moments of #ProjectScouted in motion - Videographer, Tayla-Rae Coetzer

Tayla-Rae Coetzer, a film student at AFDA currently in her third year studying Directing and Scriptwriting, will be heading into the industry next year to pursue her dream of working as a director. As a couple, Tayla and Stefan Rust will be working together behind the scenes to create some of the #ProjectScouted videos that will capture the essence of what the Project is.

1.     What sparked your interest in videography?
I am interested in film generally and videography, also known as cinematography. Cinematography captures the image of the story and shows the audience the beauty within the story using moving pictures.

2.     What is the best part for you of the entire process of creating videos?
Capturing the unexpected is my favourite part of it all; the beauty that others may not see. I enjoy looking at images in a different way to other people, it takes time but that is where you find the right image.

3.     How did you hear about #ProjectScouted?
I have been following Lee's Projects for many years via Facebook. Some of my friends have also taken part in the Projects.

4.     What motivated you to become one of the videographers capturing #ProjectScouted?
I have always wanted to be a part of #ProjectScouted. Stefan has also pulled me closer into the world of videography and hopefully being a part of this Project will allow me to learn more.

5.     What are you looking forward to the most in the Project?
I am looking forward to meeting all the different people that
#ProjectScouted brings together, making new friends and possibly people to work with in the future.

6.     What has been your most memorable experience as a videographer?
My most memorable moment was not filming something but photographing it. Waking up at 3am in the morning and heading to the beach to capture the sunrise. I had tons of fun playing around with the settings to get just the right amount of light in to capture the rising of the sun.

7.     Would you advise someone who wants to be a videographer to get a qualification first or to learn on their own?
I would suggest a qualification because it is always best to have a Degree behind you. While studying you will learn things that you are unable to teach yourself. You also meet people that are interested in the same things that you are and make contacts for the future.

Stay in the loop by following the #ProjectScouted Instagram account as well as keeping active on Facebook, Twitter and YouTube. Even if you aren’t at a phase, there’s still a way for you to be a part of this amazing experience. The Project will officially kick off on 28 February 2015 with Phase One and the launch held at #Hashtag Social Restaurant and Bar on Windermere Road, which will also be filmed by Tayla. Remember that all shoots and events are open to the public at no cost!

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